type in motion -story tellingNovember 12, 2013
Letters become words, words in turn formulate ideas.
The goal of this visual expression in motion is to develop and produce a
two 30 second quicktime movie flash based video using the power of
letterforms to describe a narrative event or promotion.
Things to think about:
• legibility and readability
• context mood and drama
• story telling verbally and visually
• instill a feeling
• pace and rhythm
• time and timing
• voice and texture of type- shape size and color, position,
• reveal and project meaning
• beginning and end
• memory, confession, joke. etc.
>integration of sound<
• look at advertisements on television
• develop a storyboard that utilizes type to show, and describe
what the piece is going to be.
• begin to develop the material that you need to complete this work:
develop type and find audio that you want to utilize
11/12 • introduction to problem/in class work
11/19 • warmup exercise due 15 seconds
11/21 • 15 seconds done 1st promotion
12/03 •1st promotion done
12/05 • 15-20 seconds due on the 2nd Promotion
12/10 • final project due 11:30am
Turn in swf and quicktime files.
>1 image can be used, 1 graphic
>stage size 1024 x 768 px(iPad), frame rate is 24fps
>promotion for your magazine, incorporate your Nameplate into the design.
> incorporate sound, 15 seconds
> stage size is 320 x 480 px(iPhone), frame rate is 24fps, 30 seconds
> no images can be used but the Truman Logo must be incorporated
> no more than 2 different graphic elements can be used(you can repeat)
> this promotion is for Truman State University, you must use the slogan
"Don't follow, Pursue" in promotion
> stage size is 1024 x 768px(iPad/Web), frame rate is 24fps, 30 seconds
> no more than 3 different graphic elements can be used(you can repeat)
> promotion (of a movie, event,show, ect..)/story is what will be created