Monthly Archives: February 2014

Beverage label, 6-pack packaging design, branding campaign and 15 second commercial spot

February 25, 2014

OK, you are moving up in the world as a designer. All your design experience will be necessary for this one. Go research a liquid beverage and design a brand. You pick your poison. Design a label, 6-pack carrier, branding series of posters (3) (retask for magazine ads) and a 15 seccond commercial. Depending upon … Read More

Midterm portfolio

February 19, 2014

Two and a half weeks until mid-term break. Yippee! In preparation for midterm, start thinking and prepping to assemble your midterm portfolio – yes, the first of two grading opportunities you have for the semester. Everything I have assigned up to midterm should be included in the midterm portfolio – a total of 5 assignments … Read More

Food Spreads

February 14, 2014

OK, so now instead of being an advertising designer you are going to be a designer in the publishing industry. You have two, 2-page spreads to work on. My intent for you designing these two spreads is to figure how to work with the extremes these two layouts represent. One is text heavy and one … Read More

Blog, Blog, Blog!

February 7, 2014

Get to blogging on your blog sites. I'm not seeing consistent effort on the student blogs. I do factor blogging activity into the midterm and final grade. FYI.  

Herpetology promotion

New assignment: Herpetology Club Open House We are still in promotion mode with this assignment. Who: Herpetology Club What: Annual Open House Where: Magruder Hall – first floor display area for reptiles and amphibians When: February 14, 2014. 7:00 p.m. Audience: All college students regardless of major Goal/Problem to solve: Club recruiting and general audience … Read More