The fun has begun – first assignment – MAE program promotion

The fun has begun – first assignment – MAE program promotion

January 15, 2014

So, we talked about the first assignment in class today. This is a promotional layout for the Truman State University MAE program. Target audience is existing Truman students – on-campus. Most likely students still deciding what they want to do with their lives.The MAE program is recruiting from the existing student body to increase participation in the MAE.

Assignment specs:

1. 1/4 page, B/W Index Ad.

2. 11 x 17 in., 2-color, No Bleed, Poster

3., static web banner

Truman logo Illustrator file in my public folder.

Your layout should communicate the dominant concept and call to action, should have a strong structure, hierarchy and design flow.


6 hours total: for 3 layouts – TRACK YOUR TIME.

The print layouts must be assembled in InDesign. You can use Photoshop for the web banner.

Laser proofs of these designs are due on Weds, 22nd.


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