Gone Fish’n

Gone Fish’n

March 23, 2011

I know everyone will love this design. This is a four-color, 2-page advertising spread and a four-color POP (Point of Purchase) display for Rapala Fishing Lures. On my public folder look for rapalaspreadcopy.rtf. This ad will be placed in any number of national outdoor, hunting/fishing magazines. You are selling crank bait lures. Just what you always wanted to do growing up. This one will be a challenge. Who is your audience? What will you do for photography? Do you fish? Maybe an illustration this time. A good illustration.

Ad Budget:

  • Layout and Design – 3 hours
  • Final Art production – 1 hour
  • Artwork/Graphics/Illustrations – 6 hours

POP Budget

  • Layout and Design – 3 hours
  • Final Art production – 1 hour
  • Artwork/Graphics/Illustrations – retasking – 2 hours

Total 16 hours

The week of April 4th is dedicated to the Rapala designs.

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