Guide to World Travel booklet/brochure

Guide to World Travel booklet/brochure

February 14, 2011

We are now moving to a multiple-page design. Look for World Travel2.rft on my public/ART321 Viscom 2 folder for the copy. Where with the Native American Heritage Poster you are developing concept/design that is constant through a series of posters, this project is to carry a design motif throughout a series of pages. Proof the copy carefully – nine-fingered typing.

Specs:

This booklet/brochure will be printed 4 color on the color laserjet – front and back.

Flat size: 8.5 x 14 (Legal) You buy the paper.

Fold size: 8.5 x 7

If you want a bleed adjust the size of the document to allow for a 1/8" bleed to print on 8.5 x 14' paper. You will then have to manually trim off the bleed once printed.

Saddle-stitch binding: There is a saddle-stitch stapler in the Print Monitor room.

Pages: Best guess is at least 20 pages. You can have more if needed. Must be in increments of 4.

Paper can be used as a design element in this project. You can use photography, illustrations and/or graphics. All copy provided in the rft doc must be used. You are creating a brochure for students planning on study abroad. It is essentially a booklet of tips for students while abroad. You are attempting a design with high shelf appeal, make it look exciting. You want students to pick it up. Lots of type to work with…

Budget

This is a large design. I would budget 4.5 hours per spread in this desgin. You'll have at least ten spreads to work up. That is 4.5 x 10 = 45 hours to complete this desgin and have ready for "printing".

For Wednesday, have a rough idea of how much space you will require for your booklet (how many pages?) – this means a very rough space allotment for text and images in InDesign and a saddle-stitched dummy. The dummy is crucial for organization this amount of content. Use it to organize, take notes and to number your spreads. This design is just as much about organization as it is design to make it look good. I'm throwing you to the wolves on this one. Let's see how you do.

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